Cheerleaders

SportsEngine Pricing 2026: SportsEngine Motion Cost, Transaction Fees and What a Cheer Gym Actually Pays.

SportsEngine charges $295 once and nothing per month. That headline is true, and it is the most misleading number in this market. The real meter is a percentage of every dollar your program collects, so the bill is set by your revenue rather than your roster, and above roughly $15,000 a month in collections it is the most expensive option a cheer gym can buy.

Every SportsEngine figure below was read from sportsengine.com on September 8, 2026. Where SportsEngine publishes no number, this page says so instead of estimating one.

Verified September 8, 2026

  • Getting started: $295, one time
  • Monthly subscription: $0
  • Technology fee: 1% of every transaction
  • Processing: 2.9% + $0.30, card and ACH
  • All in on card: 3.9% + $0.30 per payment
  • No processing in 90 days: access can be disabled

The short answer

SportsEngine Motion costs $295 once to get started and has no monthly subscription. In its place you pay a 1 percent technology fee on every transaction plus a 2.9 percent and $0.30 processing fee, and SportsEngine's own FAQ applies that processing rate to ACH as well as to cards. Those two lines together take 3.9 percent plus 30 cents out of each payment, which is 4.1 percent of a $150 tuition charge. Because the meter is money rather than headcount, the 1 percent alone passes a $139 iClassPro subscription at $13,900 a month in collections and a $229 Zen Planner subscription at $22,900. Most 150 athlete all star programs clear both.

Every published number

SportsEngine cost, line by line

This is the whole published price list. There is no tier ladder, no per location charge and no per athlete charge, which makes SportsEngine the simplest quote in this market to read and the hardest to forecast.

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Charge Published amount When it applies What it scales with
Getting started $295 USD Once, at signup Nothing, it is flat
Monthly subscription $0 Never Nothing, there is none
Technology fee 1% of the transaction Every transaction Money you collect
Processing fee 2.9% + $0.30 Every online transaction, card and ACH Money you collect
Cancellation No published charge 30 days notice to your account manager Nothing

Everything the product does is included. SportsEngine lists class management, financials and payments, member management, the mobile app, online registration and a business website with no separate price against any of them, and it does not sell the branded app, the texting bundle or the reporting dashboard as paid add ons the way iClassPro, Gymdesk and Jackrabbit do. On features per dollar of subscription this is the most generous offer in the market, because the subscription is zero. The money is collected somewhere else.

What a payment actually costs

SportsEngine transaction fees on the payments a cheer gym really takes

The 1 percent technology fee and the 2.9 percent plus $0.30 processing fee stack. Together they take 3.9 percent plus 30 cents from every card payment, and the flat 30 cents means the effective rate rises as the payment gets smaller. Here is that arithmetic on the amounts a cheer program charges, using SportsEngine's own published rates.

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Payment Typical use 1% technology fee 2.9% + $0.30 Total taken Effective rate
$45 Rec class drop in $0.45 $1.61 $2.06 4.58%
$75 Tumbling class monthly $0.75 $2.48 $3.23 4.30%
$150 All star tuition monthly $1.50 $4.65 $6.15 4.10%
$300 Uniform package deposit $3.00 $9.00 $12.00 4.00%
$500 Competition fee, forwarded on $5.00 $14.80 $19.80 3.96%
$1,200 Full season paid up front $12.00 $35.10 $47.10 3.93%

Two things in that table are worth arguing about on a demo call. The first is the row nobody thinks about: the $500 competition fee. A cheer program collects a large amount of money it does not keep, because entry fees go to the event producer and uniform payments go to the manufacturer. SportsEngine's 1 percent runs on those dollars exactly as it runs on tuition. Push $120,000 a year of pass through money through the platform and the technology fee alone is $1,200 on revenue your gym never earned.

The second is ACH. SportsEngine's FAQ says the 2.9 percent plus $0.30 applies to credit card and ACH alike. In the wider payments market bank drafts normally price well below card rates, often as a small fixed fee or a capped percentage, because there is no interchange to pay. If most of your tuition runs on autopay from a checking account, that single line is worth raising before you sign, and it is the one number on this page most likely to be negotiable.

The crossover

The collections level where 1 percent costs more than a subscription

This is the calculation the phrase "no monthly subscription fees" is designed to stop you doing, and it takes one step. A 1 percent fee equals a monthly subscription at exactly one hundred times that subscription in monthly collections. Every subscription figure below was read from the vendor's own pricing page during the past week, and the break even column is just that multiplication.

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Subscription you would pay instead Monthly price SportsEngine costs more above Roughly what that looks like
ClassJuggler, 1 to 150 students $44.95 $4,495 / mo collected A 40 athlete rec program
Gymdesk Micro, up to 50 members $75 $7,500 / mo collected A single small tumbling class business
Zen Planner entry, up to 45 members $99 $9,900 / mo collected A start up gym in season two
Gymdesk Small, 51 to 100 members $100 $10,000 / mo collected About 70 athletes on $150 tuition
TeamSnap Ultra, annual billing $125 / team $12,500 / mo collected One competitive team with a full fee schedule
iClassPro Signature, per location $139 $13,900 / mo collected About 95 athletes on $150 tuition
Gymdesk Medium, 101 to 200 members $150 $15,000 / mo collected A 100 athlete program
Cheerleaders All-Star Gym, flat $199 $19,900 / mo collected About 135 athletes on $150 tuition
Gymdesk Large, 201 to 400 members $200 $20,000 / mo collected A mid size all star gym
Zen Planner Studio, 150 members $229 $22,900 / mo collected A 150 athlete all star program
Jackrabbit Enterprise $245 $24,500 / mo collected A multi program center
iClassPro Premium, per location $299 $29,900 / mo collected A large single building gym

Read the third column as a warning line rather than a price. A 150 athlete all star program on $150 a month tuition collects $22,500 in tuition before it has invoiced a single competition fee, uniform or camp deposit. That program is already past every break even in the table. It is not that SportsEngine is overpriced, because at 40 athletes it is genuinely one of the cheapest ways to run a gym. It is that the meter runs on the one number in your business that grows fastest.

SportsEngine cost per year

Three real programs, priced for twelve months

The collections figures below are our assumptions, clearly labeled, because no vendor can know what you bill. Everything else is published price. This compares software charges only: card processing is left out because every vendor here charges it in some form, so including it would just add the same number to every column.

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Vendor and plan 60 athletes, $8,000 / mo 150 athletes, $22,500 / mo 300 athletes, 2 buildings, $50,000 / mo
SportsEngine Motion $1,255 $2,995 $6,295
ClassJuggler, by student count $539 $539 $599
Jackrabbit Class, entry tier From $588 Tier not published Tier not published
Gymdesk, by active member $1,200 $1,800 $3,000
iClassPro Signature, per location $1,668 $1,668 $3,336
Zen Planner, by active member $1,596 $2,748 $3,468
Cheerleaders $948 $2,388 $2,388

The SportsEngine column is $295 plus 1 percent of twelve months of collections. At 60 athletes it lands mid table, cheaper than iClassPro and Zen Planner and dearer than ClassJuggler and Gymdesk. At 300 athletes it is the most expensive row by $2,827 a year against the next dearest, and the gap widens every season you grow, because it is the only line in the table that has no ceiling. Nothing about that is hidden. It is printed on the pricing page in the words "1% technology fee". It just never appears as a dollar amount until your statement arrives.

Jackrabbit is the honest gap in this table. It publishes a $49 entry price and states that pricing is tiered by total student count at month end, but it does not publish the ladder above that entry point, so no figure for a 150 or 300 athlete program can be quoted without asking them. The full Jackrabbit Class pricing breakdown covers what is published and what has to be asked for.

The terms attached to the price

The 90 day clause, and why $295 does not buy a standalone tool

Buried at the end of the first FAQ answer on the pricing page is a sentence that decides whether this product fits you at all. SportsEngine writes that if after 90 days you have yet to use SportsEngine Motion for electronic payment processing, they reserve the right to disable access to the platform.

That closes off the obvious arbitrage. A gym that already has a merchant account it likes, or one that collects tuition by bank draft outside the system, cannot pay $295 once and use SportsEngine as a cheap roster, scheduling and parent communication layer. The software has no price of its own because the payments are the price. If your payment processing is already contracted elsewhere and you are not moving it, SportsEngine Motion is not a candidate, whatever the feature list says.

Contract length

None. SportsEngine states it never requires long term subscriptions of any kind. Cancelling means 30 days notice to your account manager, and no early termination charge is published.

Is the $295 refundable?

The pricing page does not say. It is described as a one time getting started charge and nothing on the page attaches a refund or a guarantee to it, so treat it as spent.

Onboarding

Included, and it is a real differentiator. Every organization gets a dedicated onboarding coach, and SportsEngine says a gym can be running in as few as three days. Nobody else in this market includes named onboarding at zero subscription.

Data export on the way out

Not published. Gymdesk publishes free self serve export including on exit; SportsEngine does not address it on the pricing page. Ask for the export format in writing before migrating a decade of enrollment history in.

Who you are actually signing with

PlayMetrics bought SportsEngine in May 2026

Anyone comparing SportsEngine against a subscription vendor this season should know that the company changed hands four months ago. A banner across the top of the SportsEngine pricing page reads "SportsEngine is now part of PlayMetrics", and PlayMetrics' own acquisition page dates the deal to May 2026 and places it third in a run of consolidation: Crossbar in November 2023, a merger with Sports Connect in June 2025, then SportsEngine.

There is a loose end worth noticing, because it tells you how recent this is. On September 8, 2026 the same SportsEngine page carries the PlayMetrics banner at the top and a footer that still reads "A Versant Media Company", with a consent notice saying the site is now part of Versant. Both statements are live on one page. That is normal in the months after a sale, and it is also a reasonable thing to ask a sales rep to explain, along with the question every acquisition raises: whether the pricing model you are being quoted survives the integration. A 1 percent transaction fee is exactly the kind of term a new owner revisits, and unlike a subscription there is no published rate card to compare next year's number against.

One practical consequence is already visible. sportsengine.com/hq/pricing, the URL that used to carry the SportsEngine HQ subscription tiers, now returns a 301 redirect to the Motion pricing page. Verified September 8, 2026, the $295 and 1 percent figures are the only prices SportsEngine publishes anywhere on its own website. The HQ subscription tiers that Capterra, TrustRadius, GetApp, G2 and Software Advice still list are not confirmable against the vendor. If you are budgeting from a directory listing, you are budgeting from a page the vendor took down.

Who this actually suits

When SportsEngine is the right call, and when it is not

SportsEngine Motion does serve this market rather than tolerating it. Its own sport menus name All Star Cheer and Cheerleading alongside Gymnastics, Dance and Figure Skating, and two of the testimonials on the pricing page come from a cheer and tumbling gym and a power tumbling club. It is the former GoMotion and TeamUnify, so the class, roster and billing plumbing is mature. The question is never capability. It is arithmetic.

Buy it if

  • You collect under about $10,000 a month and want a full platform with no fixed bill to carry through a quiet summer.
  • You are opening a gym and cannot forecast enrollment, so a cost that is zero in month one is worth more than a lower rate later.
  • You are moving payment processing anyway and have no merchant contract to break.
  • You want named onboarding included. Getting a dedicated coach at a zero subscription is unusual in this market.

Look elsewhere if

  • You run a full all star program. Past roughly $15,000 a month in collections the percentage beats every subscription in this market, and it keeps going.
  • You push large pass through sums for competition entries and uniforms, because 1 percent lands on money your gym never keeps.
  • Most of your tuition arrives by ACH and you expected bank draft pricing rather than card pricing.
  • You have a merchant account you cannot or will not move, in which case the 90 day clause rules the product out.
  • You need a predictable line in next season's budget. A percentage of revenue is not a budget line, it is a variable.

If the last point is what brought you here, that is the gap Cheerleaders pricing is built to close: $29, $79 or $199 a month flat, with no per building meter, no per athlete meter and no share of what you collect. Season revenue can triple and the software line does not move. Where SportsEngine is genuinely the better buy, which is a small program with unpredictable enrollment, this page says so above rather than pretending otherwise.

Questions people actually ask

How much does SportsEngine cost?

Read from the SportsEngine Motion pricing page on September 8, 2026, it costs $295 once to get started and has no monthly subscription fee. After that you pay a 1 percent technology fee on every transaction plus a 2.9% and $0.30 processing fee. Those are the only prices SportsEngine publishes on its own website.

What is the SportsEngine technology fee?

A 1 percent charge applied to each transaction you run through SportsEngine Motion. It replaces a monthly subscription rather than sitting on top of one, and it is charged on money you process, so tuition, competition fees, uniform orders and fundraising all carry it, including sums you collect and forward to somebody else.

What are SportsEngine processing fees?

SportsEngine states a standard market rate of 2.9% plus $0.30 on each online transaction, and its FAQ applies that same rate to credit card and ACH. Added to the 1 percent technology fee the all in take is 3.9% plus $0.30, which works out at 4.10% of a $150 tuition charge and 4.58% of a $45 drop in.

Does SportsEngine have a monthly fee?

No. SportsEngine Motion states there are no monthly subscription fees. You pay $295 to start and then only when money moves. That is cheaper than a subscription for a small program and more expensive than every subscription in this market once you process more than roughly $15,000 a month.

SportsEngine cost per month for a cheer gym?

There is no monthly price, so the answer is 1 percent of whatever you collect that month. A gym collecting $10,000 pays $100 in technology fees, one collecting $22,500 pays $225, one collecting $50,000 pays $500. Quiet months are cheap, competition season is not, and the fee has no cap.

At what point does SportsEngine cost more than a subscription?

The 1 percent fee equals a monthly subscription at one hundred times that subscription in collections. It passes ClassJuggler at $4,495 a month collected, iClassPro Signature at $13,900, Gymdesk Medium at $15,000 and Zen Planner Studio at $22,900. A 150 athlete all star program usually clears every one of those.

Is SportsEngine still owned by NBC?

No. PlayMetrics acquired SportsEngine in May 2026 according to the PlayMetrics acquisition page, which also dates Crossbar to November 2023 and the Sports Connect merger to June 2025. On September 8, 2026 the SportsEngine site carries a PlayMetrics banner at the top while the footer still reads A Versant Media Company.

Can I use SportsEngine without processing payments through it?

Not for long. The Motion FAQ states that if after 90 days you have not used it for electronic payment processing, they reserve the right to disable access to the platform. The $295 entry price does not buy a standalone scheduling and roster tool, because the model depends on your payment volume.

How do I cancel SportsEngine Motion?

SportsEngine says it never requires long term subscriptions of any kind and that cancelling means giving your account manager 30 days notice. No early termination charge is published. The $295 getting started fee is a one time charge and the pricing page does not describe it as refundable.

What is the difference between SportsEngine HQ and SportsEngine Motion?

Motion is the gym, studio and facility product, formerly GoMotion and TeamUnify, and it is the one a cheer gym would buy. HQ serves clubs, leagues and associations. As of September 8, 2026 sportsengine.com/hq/pricing 301 redirects to the Motion pricing page, so the HQ tiers the directories quote are not published by the vendor.

Why do review sites list SportsEngine subscription tiers?

Because SportsEngine used to sell HQ on annual subscription tiers and the directory profiles were written then. That pricing page now redirects. Capterra, TrustRadius, GetApp, G2 and Software Advice have not caught up. Budget from the Motion figures and ask the rep to confirm in writing which product you are actually being quoted.

Does SportsEngine work for cheer gyms?

Yes. SportsEngine Motion names All Star Cheer and Cheerleading in its own sport menus alongside Gymnastics, Dance and Figure Skating, and its pricing page carries testimonials from a cheer and tumbling gym and a power tumbling club. The fit question is not capability, it is whether a percentage meter suits how much money your program moves.

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